Albert Einstein
Audio Branding over the past twenty years has tried to sound “big” and “bold” and quite in your face....
Read MoreOver the past few months, I’ve been toning down the use of Sound Design and unnatural or over the top Sound Effects to tell stories. I think Aud...
Read MoreMarch 2021 featured some of my most creative work. In particular, coming up with new and fresh ways to “sell” new features and shows. I re...
Read MoreMicro-managing creative folk needs to stop. I’ve had countless jobs where this took place and it really is a burden on creativity. I’m really luck...
Read MoreTo say January 2021 was a busy month is probably a massive understatement. In December 2020, I began working on the rebrand for Diplo’s own Rad...
Read MoreRadio Imaging is a bracket term for the role that involves the audio Branding Radio Stations and sets the tone for the feel of the station. I had sta...
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