Imaging In 2018 – Steve Taylor VO
- ImagingIn2019, Opinion, Radio Imaging
- Copy, Copyrighter, Imaging, Imaging in 2018, Male, Opinion, Steve Taylor
- December 8, 2018
Welcome to “Imaging In 2018” a Blog Series which looks at the developments in Radio Imaging and Production, the future and opinions from across the world.
Over the past few posts, I have focused on Voiceovers with “Voiceovers – The Producer Relationship”. In the next few posts, I want to explore some more creative ideas with Imaging Producers.
I was recently introduced to Steve Taylor, who is a hugely talented Voiceover Artist and has voiced audio for clients across the globe. Steve, to me is a very genuine, humble, appreciative and incredibly talented.
Who has he voiced for? KIIS-FM Los Angeles, KIIS-FM Sydney. Big enough? Yeah, Steve is a heavy hitter and I am really looking forward to this post!
1. What is your opinion on Vocal Coaches - have you used one in the past and are they worth it?
I’m self-taught to a large degree and influenced by many great voices. So when I’ve had the opportunity to be coached, I’ve taken it. There are some great ones that are worth every penny. I am a tremendous fan of Marice Tobias, though I’ve not worked directly with her yet. I’ve heard the difference she’s made. And if I can see the value (read: hear the value), then it’s gotta be worth it, especially as I branch into other voiceover arenas.
2. What makes a killer demo for a voiceover? (Different styles/something creative that makes it different)
If it’s for someone else’s demo, all I’m seeking is a connection or being able to identify with the voice. Once that’s satisfied, I’m always buzzed by the production. And it could be a demo for Slow Soft Soup Rock on Elevator Channel 13 … if the voice connects and the production is excellent, I’d be good, LOL!
For me, I love a complicit producer. Miles at KIIS-FM L.A. is that … so is Eric Romanowski. They want to own it, whatever ‘it’ is. And then make it better than that. It’s hard to be mad about that kind of partner.