ASX Popcore Vol. 22 is here!
I’m excited to finally share Popcore Vol. 22 — my latest release with the team at AudioSweets. This one’s been a real labour of love, and I’ve packed it full of imaging elements that I know will make a difference on-air. We’re talking hundreds of pieces: IDs, beds, stagers, drones, sound design — everything you need to freshen up your …
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ASX Popcore Vol. 20 is here!
I began my first album with Audiosweets at Vol. 16, which I feel like I only produced yesterday! Now, we’ve hit a milestone with “Popcore Vol. 20” – which happens to be the largest toolkit in Radio and the biggest Audiosweets have ever released. Myself and the Audiosweets Team planned the album over a number of months, and we felt …
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ASX Summer is here
Sound Design was something I was always interested in, before I even knew what the term meant. I began messing with sounds when I got my first stereo at the age of 8. I used to record sounds on my Talkboy (click on the link if you don’t know what it is. A few years ago I pitched an album …
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Waves move to Sub only
In a dramatic change of business model, Waves announced on Sunday (March 26th) it was switching to subscription-based
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Audio Branding Explained
Podcasts are major part of my lifestyle – I listen to a variety of Podcasts during my several walks during the day
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My new album is here!
- Featured, Radio Imaging
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Album, ASX, Audio branding, Audiosweets, Popcore, Popcore Vol. 16, SFX, Sound Design, Sound Design Album
- March 5, 2023
New Album “Popcore Vol. 18” by Audiosweets Now Available for Radio Station Imaging UK-based music production company, Audiosweets, has announced the release of their latest album, “Popcore Vol. 18,” a compilation of Sound Design and Music elements designed for radio station imaging. The album is the 18th volume in the Popcore series, which features a mix of established and emerging …
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Stop Speaking “Radio”
Podcasts are major part of my lifestyle – I listen to a variety of Podcasts during my several walks during the day
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Judge at The Irish Podcast Awards
Podcasts are major part of my lifestyle – I listen to a variety of Podcasts during my several walks during the day
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Free Sound Design for Audio Producers
The last few months have been tough, I wanted to give back free Sound Design!
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Speaking at Radio Days Europe 2022!
Radiodays Europe will featuring talks on Radio Imaging. Looking forward to joining in!
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Generic Station Taglines Drive Me Nuts
- Featured, Opinion
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2022, Back to Basics, Genre, Hit Music, Hit Music Station, More Music Variety, Opinion, Radio Ideas, Tagline, Today's Hit Music
- January 11, 2022
Generic Taglines in Radio have been used since the beginning of time, we all know them and hear them in every market, every single day. In recent weeks, I have been listening to stations from across the globe to get a better understanding of how they are presenting their messaging. A lot of these terms have been used since the 1970s and haven’t changed since.
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2021: Year In Review
Audio Branding over the past twenty years has tried to sound “big” and “bold” and quite in your face.
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My 3rd Sound Design album is here!
- Featured, Radio Imaging
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Album, ASX, Audio branding, Audiosweets, Popcore, Popcore Vol. 16, SFX, Sound Design, Sound Design Album
- July 19, 2021
Sound Design was something I was always interested in, before I even knew what the term meant. I began messing with sounds when I got my first stereo at the age of 8. I used to record sounds on my Talkboy (click on the link if you don’t know what it is. A few years ago I pitched an album …
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Free Sound Design
My interest in Sound Design began years before I started in Radio – I used to search for videos on YouTube of Movie Sound Design and then discovered foley – it blew my mind. In my teens, I began creating mock Imaging pieces to send to Radio Stations as “demos”. While, they are horrific to listen to now – I …
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Should we be going back to basics?
Audio Branding over the past twenty years has tried to sound “big” and “bold” and quite in your face.
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Stop Micromanaging Creative People
Micro-managing creative folk needs to stop. I’ve had countless jobs where this took place and it really is a burden on creativity. I’m really lucky that I’m now working for a company that is against it – it ends up yielding better results for the product and Creative. Follow on Soundcloud Download ASX Softees Vol. 4
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The Term “Radio Imaging” is outdated
Radio Imaging is a bracket term for the role that involves the audio Branding Radio Stations and sets the tone for the feel of the station. I had started phasing out the term on my website and social channels because it is an insider-term. Do you know anyone outside of Radio who knows the term or would understand your job title …
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My 2nd Sound Design album is here!
I am delighted after months of planning, producing and finalising – my brand new album is here. I have been working with the guys at Audiosweets to create a brand new ASX Softees album. The intention with the album is to give more choice of sounds to producers and stations. While most products currently on the market are very loud, …
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Throwback – Podcast Interview
I was going through a bunch of old files – including written speeches, audio and photos from conferences I’ve attended over the years – and was reminded of the time I was asked to be on “The Producers Podcast” which is hosted by Ryan Drean. When I started out in the industry, I used Ryan’s Podcast resource to gain experience …
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Audio Content Promos – October 2020
I’ve been known to mention “content pieces” quite regularly on my blog and it’s quite evident in my audio branding work with SiriusXM. Timely and topical Audio Branding really should be the bread and butter of all entertainment brands across the world – as it’s fresh, different and will often resonate with the listener more as they are current and …
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When artists share your work
When I create audio branding for SiriusXM, a lot of the content I am creating is for special once-off or weekly Radio Shows. SiriusXM has a huge network of artist-led channels, artist specials and weekly shows. I created a promo for SoulCycle Radio featuring the incredible Gryffin – who has really taken over the Dance world over the last few …
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Why original content makes Audio Branding great!
Making audio branding with original content my favourite. No question about it. A lot of Radio Stations use generic audio from content providers across the world but it’s often quite bland and not very unique. Sure, it can be difficult to obtain a-list guests in a small local station these days – so sometimes it’s the only way. There are …
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Why Snoop Dogg’s 5million JustEat audio deal was worth it
I was watching TV recently, which is quite rare for me lately but I happened to come across a commercial for JustEat – the worldwide food delivery company. I was blown away, as I am a big fan of Snoop Dogg and his work over the past thirty years. It scored full points from me! But why does …
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Covid 19 Social Distancing 101 – PDF
The past few weeks have been tough on us all – with social distancing now put in place in most countries across the world. It’s bizarre and new for everyone and we will get through it all. I decided to share a great document from WHO (World Health Organisation) that provides all the essential information on Covid-19 called “Social Distancing …
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Imaging Tips – Starting Out
- Featured, ImagingIn2019, Opinion
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Alastair Boyes, Ashley Cavaliere, Bryan Apple, Christian Troitzsch, Jerimiah Busniak, Josh Jensen, Matt Damrow, Nick Karkazis, Pat Gill, Scott Banks, Sean Galbraith, Staxx Williams
- December 16, 2019
As 2019 comes to a close – I thought it would be cool to reflect on the last year and advice that our guests have given us since “Imaging In 2019” began. To read each interview in full – just click on each person’s name! What was the best tip you know now, that’d you wish you knew when starting …
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