Audio Branding over the past twenty years has tried to sound “big” and “bold” and quite in your face.
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Over the past few months, I’ve been toning down the use of Sound Design and unnatural or over the top Sound Effects to tell stories. I think Audio Branding and Radio Imaging needs to evolve from where it once was, being “BIG” and “Hot”. I am hearing a lot of stations really going overboard with effects and the message has …
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March 2021 featured some of my most creative work. In particular, coming up with new and fresh ways to “sell” new features and shows. I really enjoyed the creative scope this month – with a lot of these concepts coming directly from me. I think April’s highlights will be coming sooner too, with lots more for Eminem’s Shade 45, Diplo’s …
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Micro-managing creative folk needs to stop. I’ve had countless jobs where this took place and it really is a burden on creativity. I’m really lucky that I’m now working for a company that is against it – it ends up yielding better results for the product and Creative. Follow on Soundcloud Download ASX Softees Vol. 4
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To say January 2021 was a busy month is probably a massive understatement. In December 2020, I began working on the rebrand for Diplo’s own Radio Channel “Diplo’s Revolution“. If you work in Audio Branding, I am sure you can appreciate how a rebrand can make things super busy. The brand new Voice Talent for the channel is Peta Briscoe, a …
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Radio Imaging is a bracket term for the role that involves the audio Branding Radio Stations and sets the tone for the feel of the station. I had started phasing out the term on my website and social channels because it is an insider-term. Do you know anyone outside of Radio who knows the term or would understand your job title …
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Welcome to the “Imaging In 2019 Series” – a blog series that interviews inspiring producers and great creators of Station Sound. Ashley Cavaliere This week’s guest is someone I’ve known of for a number of years now, but only had the pleasure of meeting recently at the World Wide Radio Summit. Ashley is one of the most positive and friendly …
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Welcome to the “Imaging In 2019 Series” – a blog series that interviews inspiring producers and great creators of Station Sound. Jonathan Burbano E This week’s guest I’d count as a friend. He’s a really cool guy – always very positive in his approach to his work and peers in the industry. He is based in South America and in …
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Welcome to the “Imaging In 2019 Series” – a blog series that interviews inspiring producers and great creators of Station Sound. May 2019 – Audio Inspiration This week – I am taking a break from Interviews and focusing on bringing you some inspiring Audio Highlights from Producers across the world. There is so much incredible audio out there and below …
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Welcome to the “Imaging In 2019 Series” – a blog series that interviews inspiring producers and great creators of Station Sound. March 2019 – Audio Inspiration This week – I am taking a break from Interviews and focusing on bringing you some inspiring Audio Highlights from Producers across the world. There is so much incredible audio out there and below …
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Welcome to the “Imaging In 2019 Series” – We ran with it last year and I thought it would be cool to continue it and we can always archive the older posts going forward to see the change in opinions as the years go on. Jerimiah Busniak I came across Jerimiah’s work on Soundcloud last year and I was so impressed, …
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Welcome to the second post in the “Imaging In 2019 Series” – We ran with it last year and I thought it would be cool to continue it and we can always archive the older posts going forward to see the change in opinions as the years go on. I’ve been touch with some amazing producers who will feature over …
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Welcome to the first post in the “Imaging In 2019 Series” – We ran with it last year and I thought it would be cool to continue it and we can always archive the older posts going forward to see the change in opinions as the years go on. Over the coming months, i’ve lined up some amazing guests to …
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It’s been a few weeks since our last post in the “Imaging In 2018” series and boy, this is going to be a good one. I predict that a lot of us wonder what the future of Radio Imaging will be. Will it still exist? How will it change? This is going to be interesting! The “Imaging In 2018” Series looks …
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Starting out in Radio Production or more specifically Radio Imaging is tough. Very tough. There is an element of luck or “falling into the job“ and I know that’s a fact for hundreds of us across the world. Personally, I fell into it during my time with Classic Hits in Dublin, Ireland. I began as a Commercial Producer and Programming …
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Over the next few Blog Posts, I wanted to get some opinion pieces from Radio Stations and Imaging Producers across the globe. I think it’s cool to explore opinions on Radio Imaging, whereit’s at and where it will be in the future. We, as imagers may even take something from the comments and even better apply it to our work. …
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I began working in Radio Imaging full-time at the end of 2013 with Classic Hits 4FM, A semi-national Classic Hits Radio Station. Prior to this, I was hired as a Commercial Producer with 4FM for two years. It was such a great learning curve because it was my first full-time Radio break and I hadn’t had a job like it …
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So, 2018 is going quick already and I’ve uploaded a dual demo on Soundcloud this month for January and February 2018. Lots of content in here from Branded Intros, Promos, Intros and Sweepers. I had great fun working on the Freaks on Friday Promo with Al Gibbs. We sat down, sketched out some ideas, sound design and voiceover ideas. We based …
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It has been very difficult to keep this one under wraps for over two months, but I can finally announce it! I have been making Imaging for SiriusXM and specifically creating Sonically-led audio to launch Diplo’s brand new channel – Diplo’s Revolution! I was approached to produce Imaging for the channel and that’s what I have been at over the …
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This is my topic of the month for RapMag – The Radio and Imaging Magazine based out of Texas. If you haven’t checked it out yet – RapMag is a great resource for Radio Production, Imaging and Branding people alike. It’s the very same for your Radio Station, if you have poor content and scripts, the listener will just switch …
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I was absolutely delighted to find out that I was shortlisted for a coveted IMRO Radio Award for Radio Imaging with FM104. While I am delighted, the lead up to the shortlist being released is always a tough battle. You are constantly thinking and questioning yourself on the audio that you have submitted. Should I have submitted something different? Could …
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Another month has passed since I posted some new Imaging Highlights on the Website and Soundcloud. Continuing on with more sonically-led Imaging and Sung Vocals throughout. It’s a very busy time in FM104 and stations across Ireland, as the 2017 IMRO Radio Awards are in progress with the closing date in just 5-6 weeks time. Have a listen, and if …
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As featured on JingleNews.com – post by Denzil Lacey on Radio Production Inspiration Let’s face it – anyone who works in a creative job, needs inspiration. Whether it’s Writing for Music or Books, Painting. Radio Imaging and Production is certainly no different and it’s very important to be inspired by someone else’s work to help you in creating the work …
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